When you're the New Jersey Nets, you have to get creative when it comes to attracting entertainment dollars.
Afterall, they compete for fans in the number one media market in the world. They have NBA competition in New York with the Knicks, and many other pro teams have seasons that overlap the Nets' season.
Plus, you have all of the other trappings of New York City to contend with: Broadway, concerts, clubs...you get the picture.
So why are the New Jersey Nets, of all people, so darn successful at attracting customers?
We posted two articles on the topic, which are excerpts from an interview by CEO
Brett Yormark with 1to1 Media. They cover talking with your customers and treating them right.
If you want to hear the whole interview, click here for the complete podcast.
It's all great information for sales professionals who are interested in gaining, and retaining, lots of customers.
» A Bunch of Good Ideas on How to Turn Customers Into Perpetual Sales Leads from TopLeadGenerators
We're sharing some really good ideas on how to make sure your customers are signing your praises and leading to more sales over at our sister blog, LandingTheDeal.com.Read our articles on how the New Jersey Nets treat their customers like... [Read More]
Tracked on: August 6, 2007 3:24 PM | Permalink to Trackback