

Is it easier to sell certain products and services when huge, worldwide events - like the World Cup - take place?
Ask the folks at British electronics store Curry's, where they have reported a spike in flat screen television sales since the Cup began. They are selling one flat screen TV every 15 seconds throughout their 550 store chain.
In Brazil, retailer Casas Bahia gave plasma TV buyers a chance to win another one for the equivalent of 40 cents -- but only if Brazil wins the tournament.
"It was a success," said sales director Michael Klein. "In just seven days, we sold what would have normally taken seven months to sell."
The World Cup has a huge impact on many different markets during its run every four years, and this year is no different. Read the complete story here.







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