First, if you need to read my previous post for this to make any sense (and even then, its a 50/50 proposition). So scroll down and read it quickly. Scrolling is lots of fun, and good exercise for your fingers.
OK, here we go...
- Conveniences that don't work end up being road blocks to good customer service. Get rid of the stuff that doesn't work.
- Conveniences that don't work get in the way of selling your products and services. You even risk losing customers.
- Conveniences that don't work - and haven't been working for a long time, but are still be presented to your customers - risk sending the message that you aren't competent to handle the little details necessary if a business wants to be great.
- Conveniences that don't work risk being broadcast to a larger audience.
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