« "The Indespensible Salesperson" | Main | Political Ads and the Art of Selling »

May 3
Ad Agencies and Selling

"AAAAUUGGGGHH!  Our secret is out!  Curse you, Dan!"

A marvelous question posed at Re:Focus.

The answer to the question?  Well, we probably already know it instinctively.

How should sales professionals take this question?  Well, first of all, don't whine about your company "not spending enough money advertising" to support your sales efforts.  The more advertising they do, the less they probably need you to do it for them!


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« "The Indespensible Salesperson" | Main | Political Ads and the Art of Selling »

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