A discussion about sales, sales tips and advice, and about those who land the deal

Went to Petco the other day to pick up our dog and cat that my wife had dropped off to have trimmed and bathed.  More on that in a second.

As I was waiting for them to get done, I browsed the aisles of this massive pet warehouse. 

They had one wall, about 20 yards long, devoted to nothing but leashes.  Colors, styles...they had it all.  I was floored.

Then...

...I went down another aisle.  I saw that they made wipes for dogs and cats.  WIPES, people!  They were selling moistened disposable wipes for animals. 

An 80 count package of wipes cost...are you sitting down?...$14.99!

Here's the proof: 

Want to see what a regular box of "human" baby wipes costs?  $2.99  Same product, same 80 count.

Here's a picture of that product: 

So, in short, there's a salesperson out there who has convinced Petco, and the marketing people at Petco have in turn convinced their consumers, that a box of wipes for dogs and cats is more special and more valuable than those for people...and people are buying it.

And you say you can't sell whatever it is you're selling?  You need a better story...more emotional ties...that's how Petco is doing it.

Oh, by the way...the cost for a trim and bath for one dog and one cat?  $110. 

And I paid it.  I rest my case.