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Feb24
Whats in a Name?

Does the name of your product, name of your company, or name of your brand affect the way you sell?

It very well could.

Here's a great post at Guy Kawasaki's blog on how people come up with names of companies, and how a name plays a part in sales and marketing. 

Very, very interesting stuff!


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« Is Your Sales Message Worded Correctly? | Main | 101 Ways to Suck at Sales: #4 "Fool Yourself" »

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