...from John Gratton at CoreCharacter here on the Know More Media network. He is referring to one of my "101 Ways to Suck at Sales" revolving around horrible attitudes (having one puts you on the fast track to sales suckdom) when he relates his experience with his cell phone provider and the drama/poor service/bad attitudes that are on display when he walks into one of his provider's storefront locations.
First, lets all agree that while there may be fantastic, dedicated people who give it their all and are good people. But the majority, sadly, are at the bottom of the sales food chain and are probably more concerned with hitting it big at their "American Idol" audition than they are about overage charges on your cell phone bill.
Remember the airline industry? Years and years ago, the big three or four airlines enjoyed a monopoly, and acted like it. The food was bad, the seats were uncomfortable, and the fares were through the roof.
Then, a company decided to do things differently. Southwest Airlines offered low fares, a fun flight, and simple efficiency. People loved it, and it forced the likes of American, United, Delta, etc. to try and play catch-up in terms of their offering to consumers. Jet Blue took it one step farther, offering some luxury along with low fares.
Here's my point. At some point, a cell phone company is going to come along and figure a way to provide low rates, personal service, and a feeling of community. Kind of like what Vonage is doing in the traditional phone service industry.
Cell phone companies are so hated that the door is wide open for a company to come along and sell themselves as the friendly, affordable, efficient alternative.
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